We, The World & The WE Campaign

Mission

The mission of WE, The World is to maximize social change globally – until we have a world that works for all.

Vision

Our society’s collective wellbeing depends on the health and wellbeing of each person, as well as the wellbeing of the plants, animals, other life and eco-systems that we are part of and that sustain us all. The concurrent pandemics of COVID-19, Intolerance, Inequality and Environmental/Climate Degradation have made this interdependence crystal clear.

Consciously acting on this interdependence is the essence of a WE based culture. WE can no longer afford to live in a ME-based society where people’s actions don’t consider the consequences for others. Rather, we wish to achieve a cultural shift towards “WE Consciousness” where, from individuals to CEOs, from politicians to all forms of Media, people begin to expand their circles of caring, concern and empathy, and prioritize the Common Good and the wellbeing of all.

It’s All About WE

🌏 WE is a Consciousness
The idea is to promote the shift from “I” to “WE” in our individual actions and attitudes as well as in our societal priorities and policies. WE is about expanding our circles of caring, concern and empathy to the entire Web of Life, including eco-systems, to prioritize the Common Good.

🌏 WE is a Collaboration
Our ever-expanding WE Change Agent Network (WE CAN) includes some of the world’s largest transformative organizations, networks and movements, plus 1000s of smaller socially conscious groups, as well as the millions of people that are the constituents of all these groups

🌏 WE is a Campaign
Ongoing coordinated awareness and action activities, such as 11 Days of Global Unity, and our 11 Campaigns For Change are designed to build a Movement of Movements with millions of Change Agents. We anticipate that this unprecedented cooperation and coordination, along with prioritizing making the cultural shift towards WE Consciousness and the Common Good, will result in societal transformation for a Livable Future.