Do you Invest in Social and Environmental Change?
Would you like to help create a cultural shift toward WE and the Common Good at this perilous moment in American History?
The Mission of WE Power America
It is Through the Power of WE that Society can be Transformed
Let’s build the public support and political will needed to create Green Jobs and Infrastructure programs that lift up millions and supercharge our economy. At the same time we can defuse the Culture Wars – shifting the conversation to WE and the Common Good by making sure the needs of ALL people are met, no matter whether they lean Red or Blue.
🌎 Mobilize at least 2 million people creating the pivotal groundswell needed to build public support and political will for the creation of massive green jobs programs and investment in innovative green infrastructure projects, which are crucial for a livable future!
🌎 Build a narrative and media message that clearly informs millions of Americans about the tremendous health, economic, environmental, and security benefits that renewable energy, as the primary energy system, will bring to the United States.
🌎 Powerfully address the extreme political polarization in the US with a unifying message about WE and the Common Good that provides a compelling path away from the “Us vs. Them” mentality.
WE can Create a Breakthrough for a Regenerative Future by Combining 3 Compelling Strategies
The Time to Act for America is NOW!
Targeted regional media campaign with TV & Radio Ads, Public Service Announcements, press conferences, and influencer media appearances in major media markets and on social media
Local on-the-ground organizing with Town Hall Meetings with elected officials and community leaders, public forums, college campus talks, concerts, civic actions, and rallies in areas where there is strong resistance to making the renewable energy transition
Inspired and unifying message that focuses on WE and the Common Good with uninterrupted Power for all
What kind of America can WE build together?
Imagine if millions of Americans finally understood the tremendous economic and health benefits of building a Green Energy powered society!
Using our powerful, world-class network of influencers, visionaries, green economy designers and media experts, our campaign is designed to inspire, inform and involve millions in a movement to make this happen at the scale and speed necessary.
In the United States as many as 90,000 people die every year from air pollution. And recently, the World Health Organization reported that air pollution is now the world’s largest single environmental health risk – around 7 million people die from air pollution globally each year. Even more startling: in the 20th century more people died from air pollution than all the wars combined!
Policies of expanding renewable energy systems and minimizing the use of fossil fuels can not only address imminent catastrophic climate change, they can also save thousands of lives in the US and millions more around the world right now. And making the transition to renewables can be of huge benefit to the US economy by creating jobs, building infrastructure, and sparking innovation with the Smart Grid and the Energy Internet.
Our Renewable Energy Media Campaign will have celebrity spokespeople and feature a consortium of solar, wind and other non-polluting renewable energy providers and partner groups. Under the banner of WE Power America they will collectively begin to have a recognizable media presence that inspires people and increases public awareness, support and coordinated action. The campaign will also help promote the importance of “WE” thinking and the Common Good that prioritizes the wellbeing of all people and the entire web of life.
Meeting the Challenge
In the wake of the United States withdrawal from the Paris Climate Accord, and the recent warning of the Intergovernmental Panel on Climate Change, we feel it is more important than ever to launch WE Power America! It is designed to engage millions of people in a movement for Health, Economic Prosperity, International Peace, and a Livable Future for generations to come.
Under the banner of WE Power America they will collectively begin to have a recognizable media presence that inspires people and increases public awareness, support and coordinated action. The campaign will also help promote the importance of “WE” thinking and the Common Good that prioritizes the wellbeing of all people and the entire web of life.
Bill McKibben (whose organization 350.org was the primary organizer of some of the largest Climate Marches and other similar actions on the planet), Nobel Laureate Desmond Tutu, Jane Goodall, and many other organization allies (which together have millions of constituents) have already said they would support and participate in We, The World’s Renewable Energy Media Campaign!
WE, The World was founded in 1998 by Rick Ulfik and is based in New York City. The Mission of We, The World is to maximize social change globally – until we have a world that works for all.
The Mission of WE, The World is to maximize social change globally – until we have a world that works for all.
To fulfill our mission, we create and promote Programs, Platforms and Campaigns that unite and amplify the efforts of people, organizations and movements working for the Common Good and the promotion of Peace, Justice, Sustainability and Transformation.
“I hope that everyone can join We, The World. Because it’s when we all get together that we will make the changes that we must make. We ARE the world!”
– Dr. Jane Goodall ( Founder of the Jane Goodall Institute and UN Messenger of Peace)
The Many Benefits of WE POWER AMERICA
Building a Better America Together
Sparking a Movement for Progress
Galvanize at least 2 million people in the US taking action collectively and building public and political support that will help us transition to a sustainable future!
Re-igniting American Manufacturing
Bringing back support for the manufacturing of solar panels, wind farms and electric vehicles at a massive scale to create jobs and help us reduce our national emissions by 2030.
Educating the Public
Educating Americans about the tremendous health, economic, environmental and security benefits of transitioning to Renewable Energy as the primary energy system in the United States.
Creating MILLIONS of Green Jobs
Developing Green infrastructure to construct zero-carbon housing for millions of people will create lots of jobs and train those transitioning out of the oil & gas industries.
Visionary Leaders & Organizations Who’ve Partnered with WE
Archbishop Desmond Tutu, Jane Goodall, Deepak Chopra, Daniel Ellsberg, Amy Goodman, Bill McKibben, Eve Ensler, Tavis Smiley, Ralph Nader, Arun Gandhi, Marianne Williamson, Patch Adams, Neale Donald Walsch, Barbara Marx Hubbard, Robert Thurman, Hazel Henderson, H.H. Sheikh Dr. Abdul Aziz Al Nuaimi (the Green Sheikh), Ocean Robbins, Riane Eisler, James Twyman, Helen Caldicott, Jonathan Granoff, Lynne Twist, Rabbi Michael Lerner, Indigenous Grandmother Agnes Pilgrim, Deborah Moldow, Kurt Johnson, Monica Willard and many others.
Amnesty International, Oxfam America, United Religions Initiative, Jane Goodall’s Roots & Shoots, Earthdance, 9/11 Families For Peaceful Tomorrows, The Shift Network, The Compassion Games, The Charter For Compassion, Oprah Winfrey’s Belief Team, Unify, Pathways To Peace, Culture of Peace Initiative, World Peace Prayer Society, Peacelights, Children of the Earth, Peaceday TV, Unity Foundation, Ecofest, Benjamin Barber’s Interdependence Movement and thousands of other socially conscious organizations around the world.
Learn More About WE POWER AMERICA
Investing in Change 🌏
In the wake of the United States withdrawal from the Paris Climate Accord, and the recent warning of the Intergovernmental Panel on Climate Change, we feel it is more important than ever to launch our proposed WE Power America Renewable Energy Media Campaign. It is designed to engage millions of people in a movement for Health, Economic Prosperity, International Peace, and a Livable Future for generations to come.
Yes. WE Power America has a double meaning. It’s not just about Solar Power and Wind Energy providers with innovations to improve the economy and people’s lives. It’s also about WE Power – the Power of WE when people come together to transform their society for the Common Good. WE Power America is a Major Movement Builder, as well as an Awareness Campaign to set the record straight for the American people.
We are starting this campaign in the United States because the US is one of the world’s primary polluters and greenhouse gas emitters. And the US has a tremendous influence on the rest of the world socially, politically, economically and environmentally. We would be thrilled to inspire and work with sister movements such as WE Power Brazil, WE Power France and in other countries worldwide!
Will this campaign address fossil fuel workers’ fears about losing their livelihoods if coal and oil jobs go away?
Yes! The idea of making a “Just Transition” for workers moving away from fossil fuel jobs and entering the Clean Energy industry is an important feature of this media campaign. It is essential for the American people to understand that these workers’ economic security and well-being is a core aspect of making the transition to Renewable Energy as the primary energy system in the USA.
No! WE Power America is non-partisan and non-political. It is about meeting people’s needs and improving their lives no matter where they live and what their political beliefs are. Since the Climate Crisis and other environmental issues are being politicized quite a bit, the WE Power America Campaign emphasizes other important aspects we don’t hear as much about, such as the potential to save thousands of people’s lives every year who are currently dying from air pollution.
Yes! If your for-profit company prioritizes People and the Planet, then we would love to collaborate with you. We welcome Solar and Wind companies as Featured Sponsors as well as other socially and environmentally conscious and responsible companies.
As a Sponsor of WE Power America:
🌎 Your company will receive exposure in major media markets.
🌎 Your company will be added to the WE Power America Social Action Active Support List – a directory of recommended organizations seen by millions of people anxious to make a concrete difference in the world.
🌎 Your company can thereby greatly expand its customer base.
🌎 Your company will in effect receive a new “Salesforce” of as many as 1000 people who will promote your company to their networks, by it being on the 🌎 Social Action Active Support List, reaching as many as 2 million new potential customers for you!
The image of your company will be enhanced by association with a campaign and movement that is helping to bring health and prosperity to people’s lives while bringing the message of unity, innovation and a path to a sustainable future to the public dialogue and discourse.
For all these reasons, your company Sponsorship will likely see both a social return as well as a financial return on your investment in WE Power America!
WE Power America Executive Program Director
Rick Ulfik is the Founder of WE, The World and the WE Campaign at WE.net and Co-Creator of the annual 11 Days of Global Unity September 11th to September 21st whose participants and supporters include: Desmond Tutu, Jane Goodall, Deepak Chopra, Bill McKibben, Marianne Williamson, Ralph Nader, Eve Ensler, Daniel Ellsberg, Hazel Henderson, Arun Gandhi and many others.
For over 30 years Rick has been a member of hundreds of creative teams producing network television shows, feature films, national commercials, hit records and other media. Rick has worked with many of the world’s largest Ad Agencies writing and producing music for commercials: BBD&O, Young & Rubicam, Grey Advertising, Ted Bates, J Walter Thompson and many others.
Rick Ulfik and Roland Marconi co-produced the popular Visual Voices a 13-part TV Series that was broadcast on the Dish Network, available in over 15 million homes. Rick Ulfik is also an award-winning composer and keyboard player who has written music for ABC TV, NBC, CBS, the Olympics, feature films, commercials, records, and has performed with Queen Latifah, Phoebe Snow, Carlos Santana, Judy Collins, and Bernadette Peters. Rick serves every year as an Emmy Awards Judge for News, Documentaries, and Music.
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WE, The World | Copyright 2022
WE is an initiative of WE, The World, a global collaboration to maximize social change.
Our network of more than 40,000 leaders and members of socially conscious organizations and businesses represents millions of constituents.
We, The World is a 501 (c)(3) non-profit organization based in New York City. Advisors and supporters include Nobel Peace Laureate Archbishop Desmond Tutu, Dr. Jane Goodall, Deepak Chopra, Bill McKibben, Immaculee Ilibagiza, Daniel Ellsberg, Rabbi Michael Lerner, Hazel Henderson, Robert Thurman, Riane Eisler and 70 other visionary leaders from around the world.